2012-08-09 / Local News

Enterprise wins 8 national awards

The Leelanau Enterprise captured eight awards in the 2012 Better Newspaper Contest, which evaluates entries from across the country. The awards were evenly split between advertising and editorial departments.

Winning entries were determined by an independent panel of newspaper professionals who looked over stories and advertisements submitted from across the country published in 2011. Advertising awards were received for its Classified section, and Fall in Love with Leelanau and Leelanau Visitors Guide publications.

News coverage provided by the Leelanau Enterprise warranted one first place, two third places, and one honorable mention award. The Enterprise competed against daily and weekly newspapers in some categories. The winners were:

• First place, Best Environmental Story, circulation 9,000 or less, weekly and daily newspapers. Alan Campbell’s coverage of a state Trust Fund grant allowing the Leelanau Conservancy and Leland Township to purchase the Clay Cliffs Natural Area was “hands down a clear winner,” according to judges. “Well researched, flows well, and it is obvious (the author) has the readers’ interests in mind.”

• Third place, Best Family/living section, all circulations, weekly and daily newspapers. The award was given for the 2011 series of Diversions, starting with the Memorial Day issue of Diversions that carried a story on the front page about the sacrifices made by the Fisher family of Glen Arbor during World War II. “One very good front page ... the articles all told a story and were easy to read,” said judges.

• Third place, best investigative or indepth story or series, weekly newspapers with circulations of 3,000-9,999. The Enterprise staff of Amy Hubbell, Eric Carlson, Chris Olson and Campbell each provided stories of the funding changes being faced by local schools, and how they are reacting. Said judges, “Their in-depth, well-documented and solidly written coverage of this sometimes forgotten aspect of education provides needed information to their community.”

• Honorable mention, best feature photo, weekly newspapers with circulations of 6,000 to 9,999. The composition and color of Ken Scott’s stirring photo of seagulls over crashing Lake Michigan waves were cited by judges.

One other newspaper from Michigan, the Allegan County News, also took four awards in the Better Newspaper Contest.

On the advertising side, the Enterprise earned three second place awards and one third place award. They were:

• Second place, Best Classified Section, among all daily and weekly entries. Among weeklies with less than 10,000 circulation.

• Second place, best sales promotion for the Leelanau Visitors Guide. Among weeklies with less than 10,000 circulation.

• Second place, best advertising idea, for an advertisement for Enterprise Printing featuring a job resume. Among all daily and weekly entries.

• And third place, best sales promotion, the Fall in Love with Leelanau color tour guide. Again, among weeklies with less than 10,000 circulation.

“The awards are a reflection of a staff that cares deeply about Leelanau County and its newspaper, and I couldn’t be prouder,” said copublisher Alan Campbell. Campbell writes for the editorial side of the paper, while his wife and co-publisher Debra Campbell is in charge of advertising.

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