The National Cherry Queen program has been a tradition at the National Cherry Festival in Traverse City since the first woman, Gertrude Brown, was crowned in 1925. The festival has upheld its beloved tradition of crowning one accomplished, local young woman for decades, with over 90 people chosen to serve in the role thus far.
The queen serves not only as the ambassador of goodwill for the festival, but also as the representative of the cherry industry and Traverse City area. The scholarship program provides women from across Michigan with the opportunity to earn up to $10,000 while making many memories through valuable experiences and connections that go well beyond the state.
Cindy Pleva Weber was crowned national cherry queen in 1987, and till this day, still works with the program that brought her so many opportunities. Weber said she may have not run in the first place if it were not for a dear friend that encouraged her to apply, adding that the program brings out the best in candidates. Whether an applicant wins the crown or not though, she said a person will gain invaluable experience with interview practice all the while making new friends, with some so excited that they come back the following year to give it another try.
